The truth about “The Poof”
The skirt next door wakes up, runs a brush through her matted hair, ties it up in a sloppily made ponytail and flips up her hood for moral measure. Three minutes later she’s out the door.
Shalese Kofoed, on the other hand, would cringe at such a accustomed. Her morning involves four necessities: a blow dryer, a straightener, a bottle of hair spray and a whole lot of teasing.
“I like big hair,” said Kofoed, freshman at BYU from Eagle, Idaho. “For me, it’s all about loudness. And I have really workable hair, so I like it as big as I can get it.”
Yes, Kofoed is a die-hard “poofer,” one of many who have caught on to the big hair bend that has become a defining fashion of Utah women in the past decade.
But the trend is not bound by Utah assert lines — it has popped up in surrounding Mormon hot spots in the West, which leads some to believe that big hair has ties to the Mormon sophistication. Even though big hair made its debut decades ago, it has re-emerged and is without signs of de-volumizing.
Her morning involves four necessities: a breathe dryer, a straightener, a bottle of hair spray and a whole lot of teasing. “I like big hair,” said Kofoed, freshman at BYU from Eagle, Idaho. “For me, it's all about amount. And I have really workable hair,
