BISSELL Introduces Lift-Off® Deep Cleaner with Playful Contest Asking ...
/PRNewswire/ -- BISSELL Homecare Inc ., the No. 1 trade name in floor care appliances*, introduced its Lift-Off® Deep Cleaner with the launch of a contest encouraging consumers to succeed clean by confessing their carpet or upholstery's "Dirty Little Secret." Entrants will have a imperil to win a BISSELL Lift-Off® Deep Cleaner for themselves and five of their friends, a $2,500 gift card and a suite of Lift-Off products so consumers can physical their lives and know it's easy to clean up afterwards.(Photo: http://photos.prnewswire.com/prnh/20111107/NY01273 )
"Most consumers don't recognize how much dirt can be hiding in their home. Even a carpet that looks clean can hold up to a pound of dirt per boxy foot," said Rich Sorota, executive vice president of global commercial operations for BISSELL. "At BISSELL, we cognizant of that everyday life can take a toll on carpets and upholstery, and we want people to feel free to grasp those messy situations knowing we can help get their home back to clean."
